Social media is always changing and smart social media marketers must always be on their toes. From the basic texts and images of the Myspace to the image rich Facebook to the augmented reality of Snapchat, the industry continues to develop

Whether you are just joining the social media marketing revolution or not – there is no better time to begin amplifying your digital marketing efforts than today. Now, social media marketing has rapidly changed of the course of the past few years.

I think we can all agree that social media is an integral part of a successful business, whether small, medium, or large. However, if you are like most business owners, your obligations to your business are much grander than simply sitting on

You’ve been away for a while pondering the big questions of life and now you are ready to share them with your friends, followers, and acquaintances over slightly filtered nature photos on Instagram. The only problem is, you have been away for

Whether you are an international business, a small start-up brand, or an influencer, your success is largely determined by your social media efforts. Social media is no longer a playground for people to find old classmates and connect with family members. Social

With Social Media only being on the rise, over 200 million people yearly sign up for a new social media platform. This ever-expanding market leads to a more planetary connection in which people can connect, unite, support a cause, and be part

The environment that is social media is a vast world of opportunities for businesses, influencers, marketers, and brands. The thriving market is getting bigger by the year with Instagram reaching above 700 million active Instagram users and about 300 million active Twitter

Although many critics have touted the slight downfall of Twitter, the reality is that Twitter is a phenomenal tool for successful business marketing. If you are desiring, for your business, to generate leads, grow your brand, engage with more active Twitter followers,

When it comes first impressions, it is crucial to come across your very best. This could not be truer in the social networking world. Competition to be the best company, the most notorious, the one with the most followers, and the one

As we know, when it comes to social media, the numbers don’t lie. Or, do they? Actually, when it comes to social media the numbers don’t lie as well as your authentic engagement. In terms of targeted social media marketing it is