Great minds have brought about the amazing creations that became known as social media. These creations are different platforms—each with their own focus and benefits—on which people can engage with each other for many reasons. It’s generally accepted that targeted social media marketing is vital for companies to succeed in today’s society. So which ones… Read more »

With millions of people using social media on a daily basis, there is virtually no limit to how many people think they are credible social media marketing experts. Some of these do possess the insight, creativity and willingness for hard work that are essential for a social media marketing consultant, but the vast majority are… Read more »

One of the biggest concerns among businesses is how to manage their social media presence. You can use your in-house marketing personnel in an effort to save some dollars, but they may not possess the specialized knowledge necessary to produce significant results. Because third party social media agencies possess the expertise to raise your online… Read more »

  In 2017, social networks like Facebook, LinkedIn and YouTube are established fixtures of the modern social landscape. Billions of people and businesses use these social media platforms to communicate, entertain and make sales, so it is only natural that they are at the forefront of digital innovation. There a wide variety of new technologies… Read more »

  The global insurance industry manages assets in excess of $4.55 trillion, and the total number of social media users in the world is poised to top 2 billion.  It doesn’t take a genius to recognize that these two sectors should have a lot to offer one another.  If the insurance industry could utilize the… Read more »

  If you live in America in the 21st century it is almost impossible to escape the presence of Facebook or Twitter. Every time you turn on the television or radio, or use your mobile device, you are likely to run into them. This ubiquitous social media presence offers an important benefit for businesses promoting… Read more »

  The medical industry is becoming increasingly competitive, and for more practices the key to success in a shrinking market is social media optimization.  Platforms like Facebook, Twitter and Google+ reach billions of users, but, more importantly, they are highly active forums for users in your local community. Local search is often critical to a… Read more »

Just a handful of active followers, people who are likely to engage with posts, are more valuable than hundreds of robotic place-fillers that are little more than a number. There are a variety of ways to grow your following and engagements on all social media platforms.   Start by optimizing your sites. Be sure to… Read more »

Using analytics is collecting a report and analysis of web data to understand and optimize web usage. Businesses use analytics to evaluate and improve the effectiveness of a website.Analytics is the data you need to track in order to know what your online community wants, develop engaging content, support the community, and meet your goals.It… Read more »

Buying followers on social media platforms has become a popular choice for celebrities, up-and-coming stars, political candidates and businesses. However, are these followers really bringing a type of attention that will benefit you or your business? Social media for figures and businesses is all about bringing traffic to sites and engaging with fans and clients…. Read more »

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