Posts Categorized: Marketing

How to use Google My Business for your benefit

Besides from having the two most used search engines in the world (Google Search Engine and YouTube), Google also appears in the rankings because of Maps, since it’s the most used location service in the world with more than 800,000,000 registered businesses and over 250,000 active users. Using Maps and My Business may signify a… Read more »

The Impact of Social Media Optimization on SEO

If you are eagerly trying to grow your business, one of the key ways of doing that is strengthening its online presence.  You can achieve that in a number of ways, but probably the most promising is to rank as highly as possible on Google or other search engine results pages.  After all, if you… Read more »

How to Build Relationships with Social Media Influencers

One of the most important components of a winning social media optimization strategy is influencer marketing. If you are unfamiliar with the concept, it merely means to have a social media leader promote your organization or product.  This is a powerful and relatively inexpensive way for a social media guru to get behind your efforts…. Read more »

Emerging Technologies in Social Media

  In 2017, social networks like Facebook, LinkedIn and YouTube are established fixtures of the modern social landscape. Billions of people and businesses use these social media platforms to communicate, entertain and make sales, so it is only natural that they are at the forefront of digital innovation. There a wide variety of new technologies… Read more »

Tips on Organically Growing the Following

Just a handful of active followers, people who are likely to engage with posts, are more valuable than hundreds of robotic place-fillers that are little more than a number. There are a variety of ways to grow your following and engagements on all social media platforms.   Start by optimizing your sites. Be sure to… Read more »

Analytics for Social Media Optimization

Using analytics is collecting a report and analysis of web data to understand and optimize web usage. Businesses use analytics to evaluate and improve the effectiveness of a website.Analytics is the data you need to track in order to know what your online community wants, develop engaging content, support the community, and meet your goals.It… Read more »

Safety, Security and Reputation Elements of Buying Followers

Buying followers on social media platforms has become a popular choice for celebrities, up-and-coming stars, political candidates and businesses. However, are these followers really bringing a type of attention that will benefit you or your business? Social media for figures and businesses is all about bringing traffic to sites and engaging with fans and clients…. Read more »

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